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8 KPIs for Tracking Tool Adoption
The world of freight is changing at a remarkable pace. Expectations are shifting — and companies that leverage technology to offer more visibility and transparency, faster data availability, and better customer care communication are reaping the bounty of their forward-looking investments.
Many carriers are adopting new technology to keep up with the competition and provide better services for their customers. However, growing pains associated with bringing new technology on board tend to be a challenge for some businesses, even with strategies to help adoption rates in place.